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Professional Communication

3 Credits | 300 Level | 38 Contact hours

Technical Communication Today, 6th edition, Richard Johnson Sheehan, 2014. ISBN13: 978-0-321-90798-1

In this class, students will develop writing and communication skills for professional and business settings. Students will also learn traditional and new media design for letters of interest, applications, resumes, email etiquette, social media, and PowerPoint presentation formatting.

Ch. 1 Introductions via informal biography.
Ch.2 Writing a memo.
Ch. 3 Collaborative efforts: Tuckman’s stages about the activity.
Ch. 5 Linkedin profile
Ch. 6 Write a claim letter
Ch. 7 Giving instructions
Ch. 9 Writing a proposal
Ch. 10 An analytical report: Use and implement Mendeley with APA format
Ch. 11 Identify the kinds of formal reports used in technical workplace
Ch. 13 How to be persuasive
Ch. 15 Organizing and drafting
Ch. 16 Persuading: Job interview
Ch. 17 Designing documents and interfaces
Ch. 18 Creating and using graphics: Examples of good and a bad website.
Ch. 20 Presenting and Pitching your Ideas
Ch. 21 Writing for the internet: Write a webpage about Study abroad in Valencia

Upon successful completion of this course, students will be able to:
• Define and explain terms and principles of competent communication in business.
• Identify communication theories and processes such as: structuration, culture, identification, socialization, leadership, power, conflict, and change.
• Apply communication theories and concepts to one’s own communication behavior or through case analysis.
• Analyze and evaluate business communication processes and outcomes.
• Create a comprehensive career portfolio for prospective employers.
• Identify communication strategies to enhance effectiveness of communication practices.

Class Attendance 10%
Assignments 50%
Final Exam 20%
Midterm Exam 20%